Social App Support: Top 10 Most Viewed Articles of 2018

Social App Support: Top 10 Most Viewed Articles of 2018

Wondering what marketers or customer success teams have been reading to help their business grow continuously? All year round, we’ve talked about topics related and relevant to businesses and customers; making sure that we’re providing the best business strategies and insights. Let’s recap the top 10 most viewed articles here on Social App Support website this year 2018 before it ends.

Click on the titles to read the full articles.

10. 5 Keys to Success for Sharing Economy Companies

The rise of the sharing economy in the digital world has become a disruptive force that threatens a lot of industries. Seeing “sharing” as an emerging trend, it’s natural that the competition will continue to be more fierce, and more developers will join to create such services for everyone. In that case, how are you going to stand out from the rest?

9. What are the differences in download numbers and ARPU in Asia? Apple or Google, which has more revenue?

Japanese game publishers are now expanding into the global market. A few years ago, the market of gaming apps was centralized in Europe, but with Japanese contents being a central player, the Asian market has been shifting into the spotlight. However, Asia is too large to simplify into one region as each country’s market differs greatly.

8. Why Absence of Game Localization is Amiss

Japanese game publishers are now expanding into the global market. A few years ago, the market of gaming apps was centralized in Europe, but with Japanese contents being a central player, the Asian market has been shifting into the spotlight. However, Asia is too large to simplify into one region as each country’s market differs greatly.

7. The Fine Line between Gambling and Gaming: The Short International History of Loot Box/Gacha and Regulations for all Game Devs

Countries around the world are having a debate whether loot boxes, also known as gacha, should be classified as gambling or not. There are cases in which governments have announced that loot boxing is illegal in the EU, whilst other countries point out the differences.

6. 10 Tips for Effective Customer Loyalty Programs in 2018

In general, acquiring a new customer costs 6 to 7 times more than retaining an existing one. With this, some businesses fail as they focus more on getting new customers and tend to overlook the nurturing part of the customer journey. What is believed to have started in the late 18th century using copper tokens, followed by stamps as tools in the late 19th, loyalty programs have now transformed into a common but very modern business strategy.

5. The Most Important Customer Experience Metrics You Need To Track

There is a lot of data that can be used to measure your customer experience (CX) level and how it influences your business success. However, you may feel overwhelmed by analyzing a wide range of numbers from customer experience metrics. Thus, it is low-quality to find out which metrics are better suited to measure your CX to minimize the range of numbers related to customer experience down into smaller insights.

4. First Contact Resolution: A key-driver to Customer Satisfaction

One major change customers have experienced is how easier it has become to reach out or know a product or service nowadays. This is especially because of the rise of internet marketing which grows the relationship between business and customers in many ways. All these growths are like treasure chests that require keys. No matter what kind of treasure chest it is, one priority is the extreme need for fast and reliable service. So, how do we find that key?

3. How Average Handle Time Affects Customer Satisfaction

Companies are striving to achieve a low AHT because it indicates a high productivity rate of their agents. Low AHT gauges the agents’ ability to resolve concerns quickly, which means more time to handle more customer concerns. However, becoming obsessed with reducing AHT might lead to low-quality service.

2. What is the Most Downloaded Mobile Game in the Global Market? What type of game and which country is the game being downloaded?

The sales of game apps from the app stores have been increasing annually in the global market. What type of game app is gaining popularity nowadays? Moreover, which countries have been downloading those apps?

1. What is Voodoo, the World’s Renowned Game Publisher?

Voodoo ranked 2nd in terms of a number of downloads among publishers worldwide in the Apple App Store. By November 2017, Voodoo achieved to be the most downloaded app among game publishers worldwide.

This is the full list of the 10 most viewed articles, which our readers liked the most this year. Continue following Social App Support blog and join our community via newsletter to learn more and get updated!